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Public Relations: Public relations is valuable for businesses looking to increase name recognition, highlight achievements, and position principals as experts. Whether you are “pitching” an idea to the media or responding to a request to be interviewed as part of story, you must keep your message simple and present your news so it is compelling. If you are frustrated by unsuccessful attempts to get in the news, Lavin Marketing can help with all your public relations needs. • Strategic planning to increase name recognition, highlight achievements, and position principals as leaders • Press releases and news alerts using standard AP Style format designed to generate a steady stream of print and electronic media hits in targeted business, trade and consumer markets • By-lined articles writing, editing and placement • Spokesperson training for media interviews in print and electronic media
Lavin Marketing Communications |
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